AirPR

THE SCIENCE BEHIND GROWTH PR

Why the C-suite needs to drive customer conversations 

Date: Wednesday, December 6

Time: 9am PT/12pm ET (1 hour)

Learn:
  • How Growth PR differs from Traditional PR in approach, tactics, execution, measurement, and results 
  • To create data-driven strategy to send the right message to the right audience through the most effective tactics
  • How to move beyond impressions and report on the metrics that your decision makers care about

The function of PR has changed. It’s no longer enough to simply execute communication initiatives. The pressure is on to prove the value, ROI and business impact of your efforts, beyond impressions. Have you altered your process to clearly show your effect on KPIs?

If the answer is, “No”, this webinar is for you. Hear from Sharam Fouladgar-Mercer, co-founder and CEO of AirPR Software, as he introduces Growth PR and details 10 best practices your PR organization can implement to become a data-driven industry leader.

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Sharam Fouladgar-Mercer  
Chief Executive Officer
AirPR

 

Register for the webinar